Salam and Hi lovelies!
I believe, we all know A&W, the first fast food restaurant opened here in Malaysia in the 1963. This brand definitely had engraved themselves into the heart of Malaysians with their famed and distinguished RB (Root Beer), floats, burgers, Coneys, waffles, and more, as well as its beloved mascot, Rooty The Great Root Bear. I guess it's safe to say that this brand have successfully create such deeply rooted memories for Malaysians everywhere, be it one with our friends, family, or loved ones, and will go on to be a brand which Malaysians from all walks of life would grow to love.
I still remember the time when we Serembanian been shocked with the news that their Seremban outlet will close for good - of which I've shared on my blogpost HERE years back - yet thank god that this iconic landmark in Seremban are standing still, up to this day. In regards to that, A&W are now actually have some conceptualised plans to leverage on their rich heritage and legacy in Malaysia to make a big comeback to relive their glory days, reclaiming the hearts and minds of a new generation consumers. Indeed, this include our beloved A&W Seremban outlet as well.
So, on February 17, 2022, Menteri Besar of Negeri Sembilan, YAB Dato' Seri Haji Aminuddin Bin Harun, had commemorated the opening of a newly refurbished A&W Seremban Drive-Thru outlet, essentially giving Seremban residents something truly new and unique to experience in this city. This revamped outlet gets retro theme concept featuring a modern take on chic retro design makeover, and actually is the first in the country to have both an A&W and a Jamaica Blue, awesome right?!
Below are more pics during the A&W Seremban Drive-Thru outlet re-opening ceremony event :
FYI, this Jamaica Blue is drawing their inspiration from the vibrant and rich tones of the Jamaica Blue Mountains - one of the best coffee producing regions in the world! Jamaica Blue will serve patrons of A&W Seremban Drive-Thru with its own specialized selection of coffee beverages, created by a dedicated team of experienced and knowledgeable baristas. As a Serembanian coffee addict, I am indeed excited with this new A&W Drive-Thru Seremban outlet inclusion upgrade!
Let's take a look at Jamaica Blue pics below, all credit to their IG Page (@jamaicabluemy) :
In addition, commending on the move, Yang Amat Berhormat Dato' Seri Haji Aminuddin Bin Harun said that the newly refurbished A&W outlet with its modern-retro look and incorporation of Jamaica Blue Coffee will further add to the appeal of Seremban as a vibrant city, which also known for such unique food offerings.
Aside from that, Sophia Ch'ng, the Director of A&W Malaysia Sdn Bhd, added that their incorporation with Jamaica Blue on A&W Seremban Drive-Thru will bring something totally new, unique, and refreshing to residents here, as ultimately, their aim is to create the perfect setting and atmosphere for the community here to truly enjoy and call their own, building on an already iconic landmark in Seremban.
Well, I've already went to A&W Seremban outlet Drive-Thru around a week before their re-opening actually, and I can say that it does looks fresher than before. At the time, they just release their newly added menu of Mozzarella Coney, hence we gave it a try, along with their new Salted Caramel Waffle-To-Go and other A&W classics favourite menu as well for our dinner. Such a long lane awaiting that night, yet we're happy to be served with all of those yummy A&W selections. Honestly, I can't be sure if they have already started to feature the Jamaica Blue coffee then, um I think still not yet at the time, but it's okayy as we are truly excited to go back to the drive-thru in order to indulge ourselves with the Jamaica Blue coffees!
Some more of the Jamaica Blue coffee selection as below, pic credit to their IG page (@jamaicabluemy) :
I sincerely wish A&W all the best in regards of their ambitious plans for the brand to moving forward, may they manage to accomplish their targets of having over 150 outlets all over Malaysia by the end of 2025. Indeed, having served Malaysians for more than half a century along with their tasty, high quality iconic classics menu, A&W is looking poised to be an entity that is loved by us Malaysians of all ages and generations to come.
If you had went to their newly revamp Drive-Thru, especially if you had tried the Jamaica Blue there, do you mind to share with me your experiences or review too? I would like to read yours, if any, hehe. Yeah perhaps there are Jamaica Blue regulars out here that can share some insight upon which should I try first and whatnot right, truly love to know hehe.
Anyway, thank you so much guys for stopping by. Hopefully my sharing here could help, or brings joy, somehow. Till next time, stay safe and have a great week ahead all!
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